Would you purchase and brush with a used toothbrush?

This is analagous to what happens with most sendinging services. You are usin Most sending services use a large bank of IP addresses for all their customers. The  advantage of doing this is the low cost for the service and you the customer.

The down side is that these IPs routinely get flagged and blocked due to other users who abuse the system or send spam.

All 123Mailservices accounts are given their own unique set of IPs. This has the following advantages:

• Better IP reputation management - Establish and be accountable for the reputation of your IPs. Your emails won't be sent on IPs that deliver emails from less reputable senders.
• Troubleshooting deliverability -  With dedicated IPs, you can trouble shoot the possible causes of why your emails are not being delivered.
• Standby IPs - In the event one of the IPs are blacklisted, we will swap in one of the standbys to maintain your deliverability.

To preserve the reputation of your IPs and increase the deliverability of your emails, we rotate the IPs in your pool every couple seconds:

• Low send rate - Helps keep the effective send rate for an IP comparatively low.
• Reputation management - One IP does not flood the receiving server with emails; reducing the chances of the IP getting flagged or blocked
• Improved deliverability - Emails have a better chance of getting into the recipients inbox

A well managed dedicated SMTP server will:

• Increase email open rate
• Increase click through rate
• Increase customer engagement
• Increase Revenue!

With 123mailservices, your emails are sent through its own dedicated SMTP server with:

• Dedicated IP addresses
• Stand by IP addesses
• IP reputation management
• DKIM record
• DMARC record
• Reverse DNS (rDNS)
• Dedicated resources (CPU, RAM and storage)

This SMTP server is only for your use, available only for your email to your clients. Its not shared with anyone else who may be sending spam emails. This maintains the reputation and credibility of the server and improves the chances of your emails getting into your recipient's inbox.

Our Email marketing system comes with extensive and beautiful reports which includes:

• Opens
• Click throughs
• bounces
• Complaints
• Countries

all with charts and data. You can also export segments of subscribers from your report.

Unsubscribes, bounces and complaints are automatically handled as they happen once your email marketing message has been sent.

With 123Mailservices, you can manage your lists and subscribers easily:

• Multiple lists
• Add/remove users online or through CSV uploads
• Custom fields
• Double opt-in
• Customer subscribe/unsubscribe confirmation page
• Thank you and good bye emails
• Add subscribers using embedded code in your site
• API Access

Using our custom fields, you can personalize your newsletter to your subscriber, creating more effective campaigns.

Using our autoresponders, you can create drip campaigns to follow up with your subscribers, schedule and send an email when ever you like or a one off email at a specific date. This helps in keeping your subscribers engaged and your business at the top of their minds.